Adobe Firefly

Adobe Firefly is the family of generative AI models behind features in Photoshop, Illustrator and Adobe Express. You can also use it on its own website to make images, extend pictures and create short videos from text. Adobe trained its main models on licensed and public domain content, and it markets that as a safer choice for businesses worried about copyright. Content credentials are attached to outputs to show they were made with AI. Firefly has a free tier with limited credits, and paid plans through Adobe subscriptions. It is a natural pick for designers already working in Adobe apps.